I was raised on the Texas border of Laredo, Texas to Mexican immigrant parents where hard work and time well spent with family and friends established a strong foundation in the way I approach life. Strong relationships lead to amazing results. After studying communication studies at Texas State University while working full-time as a broadcast journalist for ESPN and NBC, I created a unique skillset for storytelling across different platforms. I cut my teeth in community engagement by working for the Austin Independent School District Facility Master Plan and school bonds, helping create unique engagement platforms for Spanish-speaking families like the AISDFuture Cup. I honed my skills at the southernmost tip of Texas by creating an award-winning communications & marketing department for the City of Brownsville, Texas.  For fifteen years, I deepened my craft as a communications practitioner executing successful communications and marketing campaigns across a variety of industries, and have earned the respect of my peers across the State of Texas, the United States, and Mexico. 

I am passionate about “progress projects,” and empowering organizations to connect effectively and drive change in their community. I can help design and execute your communications strategy from planning to roll-out and analytics, or help with a specific need including media relations, copywriting, and social and web content creation.

My experience includes work in the health care, technology, transportation, engineering and construction, insurance, tourism, film, retail and nonprofit sectors.

Now between consulting gigs, expanding my small business projects, and playing with my dog, Frida, I pass my time with my fiance and family playing soccer, cooking, and traveling the globe.